If you don’t know where you’re going, then it really doesn’t matter what road you take.
It’s an ecclesiastical Latin phrase meaning Where are you going?
Thatis the $64,000 question for everything we say and do, isn’t it?
I think about this question – all the time – in conducting my professional and personal affairs. Before engaging in a project, starting a conversation, or resolving a conflict, I stop and ask myself two basic questions:
- What is the desired outcome I wish to achieve? and,
- What am I willing to do to achieve this desired outcome?
Seems simple enough.
But the simplicity of these two questions belies their fundamental analytical nature. Because, if you can’t articulate an answer for either of these two questions, then you should immediately stop whatever you’re doing, and reconsider your course of action.
I see total a lack of this type of analysis happening, over and over and over again.
Projects are started, with a massive budget, but no strategy or even anything approaching a “look of…
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